Concept
Breccia Wine celebrates the special soil of the Piana Rotaliana region, formed over time by flooding and perfect for growing vineyards. The brand name reflects this connection. With a more casual and friendly approach than typical wines from the area, Breccia Wine offers a high-quality, accessible product meant to be enjoyed in good company, promoting a sense of happiness and togetherness.
2022
Commisioned
topic
Business strategy, Brand strategy
with
S. Gubiolo, C. Ramilli
